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The clause
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How this grade was reached
The three axes
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What refusing costs you
A setting, depth unverified
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Who receives you
Sold on
- Third-party advertisers and their agencies, Identity partners (LiveRamp, Unified ID 2.0), Marketing platforms (Meta, Google), Direct-mail marketers, for print subscribers, Event and promotion sponsors
If you're a U.S. print subscriber, we may provide your name and mailing address (among other information) to other companies that want to market to you by mail. This may be a "sale" of personal information under the law of some jurisdictions.
Whether the refusal covers everything
5 gaps in what the refusal covers.
- Does not apply to data already collected
- Does not cover in-store purchases
- Does not cover data bought about you
- Does not cover profiles inferred about you
- Expires and must be renewed
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Who receives you
The New York Times does not publish a count of who receives this data.
- The Trade Desk (US) / Unified ID 2.0Graded C
- LiveRamp (US)Graded C
Right of reply
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