45 ENTITIES TRACKED · 45 COUNTEDLAST BUILD 6 SEPT 2026 · 13:19 UTC
Is It Selling Me?
CGrade C

The Trade Desk

DSPs · UK

The clause

If you want to go directly to our Opt Out, please visit https://​adsrvr​.org/.

Checked 30 Aug 2026 SourceIn context

How this grade was reached

  1. BBase grade, from what refusing costs you. The scale.
  2. −1Recipients are sold to, or described only by category rather than named. Rule.

1 modifier applied. Final grade C.

The three axes

Each is evidenced separately and may have been read on a different day. The date under each clause is the date of that clause, not of this page.

What refusing costs you

What does saying no cost you?

A setting, depth unverified

If you want to go directly to our Opt Out, please visit https://​adsrvr​.org/.

Checked 30 Aug 2026 SourceIn context

Who receives you

Who else receives you, by name?

Categories only

  • CategoriesAdvertisers and their agencies, Service providers

We disclose data to other parties such as:

Checked 30 Aug 2026 SourceIn context

Whether the refusal covers everything

Does the refusal actually cover everything?

6 gaps in what the refusal covers.

  • GapDoes not apply to data already collected
  • GapDoes not cover in-store purchases
  • GapDoes not cover data bought about you
  • GapDoes not cover profiles inferred about you
  • GapBinds one device, not your account
  • GapExpires and must be renewed

If you want to go directly to our Opt Out, please visit https://​adsrvr​.org/.

Checked 30 Aug 2026 · from the verdict's headline clause, not a separate readingSourceIn context

Who receives you

The Trade Desk does not publish a count of who receives this data.

None of the recipients on file are entities this site grades yet. That is a gap in the corpus, not a finding about The Trade Desk.

Right of reply

The Trade Desk has not been written to yet. When they are, the invitation and any reply will appear here — including if there is no reply.

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