---
title: "NBCUniversal: what refusing costs you"
url: "https://isitsellingme.com/entity/nbcuniversal/"
grade: "C"
category: "Media"
last_checked: "2026-09-21"
---

# NBCUniversal

**Grade C.** What refusing costs you: A setting, depth unverified.

Media · US

## The clause

> If you or (in certain states where required by law) your authorized agent would like to opt out of NBCUniversal's use or disclosure of your information for such purposes (to the extent this is considered a sale, share, or targeted advertising), you may do so in the footer or settings menu of the brand with which you engage by selecting the "Your Privacy Choices" link in the footer or in the application settings menu.

Source: https://www.nbcuniversal.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/publishers/nbcuniversal/policy/2026-09-21T124206Z.html

## How this grade was reached

- Base grade B, from what refusing costs you.
- −1: Recipients are sold to, or described only by category rather than named.
- Final grade C.

## The three axes

### What refusing costs you

Finding: A setting, depth unverified.
The way to refuse: The "Your Privacy Choices" link in the footer or app settings of each NBCUniversal brand; elections do not carry across browsers or devices

> If you or (in certain states where required by law) your authorized agent would like to opt out of NBCUniversal's use or disclosure of your information for such purposes (to the extent this is considered a sale, share, or targeted advertising), you may do so in the footer or settings menu of the brand with which you engage by selecting the "Your Privacy Choices" link in the footer or in the application settings menu.

Source: https://www.nbcuniversal.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/publishers/nbcuniversal/policy/2026-09-21T124206Z.html

### Who receives you

Finding: Sold on.
Categories: Advertising partners, Third-party partners, including former affiliates, Social media platforms, Audience measurement companies (Nielsen), Comcast family companies (Xfinity, Sky).

> The disclosure of such personal information listed above to these third parties to assist us in providing these services may be considered a "sale" of personal information under applicable law and is sharing of personal information and the processing of personal information for targeted advertising purposes.

Source: https://www.nbcuniversal.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/publishers/nbcuniversal/policy/2026-09-21T124206Z.html

### Whether the refusal covers everything

Finding: 1 gap the document states, and 5 points it does not address.
- Not stated: Whether it applies to data already collected
- Not stated: Whether it covers in-store purchases
- Not stated: Whether it covers data bought about you
- Not stated: Whether it covers profiles inferred about you
- Gap: Binds one device, not your account
- Not stated: Whether it expires

> Please note, if you use different browsers, devices, or services you will need to make your elections separately.

Source: https://www.nbcuniversal.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/publishers/nbcuniversal/policy/2026-09-21T124206Z.html

---

Page: https://isitsellingme.com/entity/nbcuniversal/
How grades work: https://isitsellingme.com/methodology/
Last checked: 21 September 2026