---
title: "Instacart Ads: what refusing costs you"
url: "https://isitsellingme.com/entity/instacart/"
grade: "C"
category: "Delivery"
last_checked: "2026-09-21"
---

# Instacart Ads

**Grade C.** What refusing costs you: A setting, depth unverified.

Delivery · US

## The clause

> Right to Opt Out - you may exercise your right to opt out, where available, by visiting this link. You may also exercise your opt out rights by enabling a browser-based opt-out preference signal that complies with applicable laws, such as the Global Privacy Control ("GPC").

Source: https://www.instacart.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/retail_media/instacart/policy/2026-09-21T124206Z.html

## How this grade was reached

- Base grade B, from what refusing costs you.
- −1: Recipients are sold to, or described only by category rather than named.
- Final grade C.

## The three axes

### What refusing costs you

Finding: A setting, depth unverified.
The way to refuse: An opt-out link in the policy, or a Global Privacy Control signal from the browser

> Right to Opt Out - you may exercise your right to opt out, where available, by visiting this link. You may also exercise your opt out rights by enabling a browser-based opt-out preference signal that complies with applicable laws, such as the Global Privacy Control ("GPC").

Source: https://www.instacart.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/retail_media/instacart/policy/2026-09-21T124206Z.html

### Who receives you

Finding: Sold on.
Categories: Advertising and marketing partners, Analytics providers, Social media platforms, Third-party advertising networks, Websites and publishers.

> We may disclose your Personal Information (such as contact information, device information, browser and activity information, and general location) to our marketing and advertising partners, including social media platforms, third-party advertising networks, other websites and publishers, and other parties so we can both market our products to you and provide advertising services to other companies (e.g., to assist in serving and measuring our or their advertisements).

Source: https://www.instacart.com/privacy, checked 21 September 2026. Archived copy: https://github.com/jgarpotter/isitsellingme-archive/blob/main/captures/retail_media/instacart/policy/2026-09-21T124206Z.html

### Whether the refusal covers everything

Finding: The document does not address 6 points about what the refusal covers.
- Not stated: Whether it applies to data already collected
- Not stated: Whether it covers in-store purchases
- Not stated: Whether it covers data bought about you
- Not stated: Whether it covers profiles inferred about you
- Not stated: Whether it binds a device or your account
- Not stated: Whether it expires

---

Page: https://isitsellingme.com/entity/instacart/
How grades work: https://isitsellingme.com/methodology/
Last checked: 21 September 2026